Bachelor of Arts in Hotel, Tourism and Event Management

The BA in Hotel, Tourism and Event Management provides a broad knowledge on the wider hotel, tourism and event industries. The program covers business principles of the hotel, tourism and event enterprises, including revenue and pricing, financial management, culinary business management, human resource management, as well as tourism management, destination planning and sustainable development, event organization and international strategic marketing practices. Students also gain practical training in front-of-house tasks such as service techniques, rooms division management, and food hygiene.